Hotel Tech – Check out the apps!

In years past you called a hotel and, unless you were a savvy traveler and knew to ask for specific rooms or amenities upfront, you got what you got. Today, technology has made it a lot easier to reserve rooms and see exactly what amenities are available before you even get to the hotel. Making …

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Hotel Tech – Check out the apps!

The Goal Mirage

It’s official: I’ve been named the Duke of (Hot)Dog.

The Goal Mirage

Humanization of Sales – The Next Step for the Survival of Organizations?

I do not know about you, but I feel disrespected every time someone tries to manipulate me into buying what they are selling. I’ve always been intrigued by how professionals and companies that use this kind of approach do not realize they are destroying their reputation and reliability in exchange for results in the short …

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Humanization of Sales - The Next Step for the Survival of Organizations?

Maximizing Your CSR Effort

Companies like to talk about their commitment to corporate social responsibility. Beyond the PR, though, they often show little understanding of how to design an appropriate CSR effort.  

Maximizing Your CSR Effort
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